Some of the most important people to know in your local community are property practitioners operating in the area.
According to the Seeff Property Group, property practitioners do not only sell or rent property on behalf of their clients, but also have their ear to the ground in terms of what current property values are, how much properties might sell for, and what is happening in the property market.
With so many newcomers to the market, often making lofty promises of high prices and quick sales, it is easy for sellers to get caught up in the hype. A property which simply sits on the market with no or low offers can be very frustrating for buyers.
The role of a good property practitioner in getting your property sold as fast as possible, and for the best possible price cannot be overstated, says Samuel Seeff, chairman of Seeff. A bad property practitioner could leave you with a lengthy and frustrating sale process.
Regardless of when you are selling, but especially in the current market, it is important to ensure you choose the right property practitioner for your property and market. If you are not aware of who the best property practitioners in your area are, ask around for recommendations from neighbours or friends.
How to choose
Always meet the property practitioners in person before appointing them. This will give you a chance to ask questions and assess the agents. Check how long they have operated in the area. Each area is different and local expertise is a vital point of advantage for any seller.
Look for a successful sales track record. Ask for a list of their recent sales in the area, how long it took to sell, and the prices achieved. A strong sales record is an important indicator of the likelihood of success and that the property practitioner could find the right buyer for the property.
Ensure the property practitioner is credible by checking that they are in possession of a valid Fidelity Fund Certificate (FFC). Property practitioners must be registered with the Property Practitioners Regulatory Authority, adhere to a strict code of conduct and possess the necessary training and qualifications.
A strong brand and network are advantages. An established brand will have a strong online presence for maximum exposure of your property backed by the latest technology and marketing and sales methodologies. They will use best practice to market and sell your property.
Look for someone who will assist every step of the way. Selling a property is a complex process with many legalities to be taken care of. A good property practitioner will explain the process and guide the seller to ensure they have all the necessary documents and maintenance done for an efficient selling process.
Choosing the right property practitioner to sell your home cannot be overemphasised, especially if you are selling right now as you will not want to waste time, says Seeff. Choose the right property practitioner and ensure you follow their advice.
Writer: Gina Meintjes