Choprop SA scoops international recognition for a third consecutive year

Private Property South Africa

Choprop SA scoops yet another accolade at the International Property Awards for the third year running in The Africa and Arabia Property Awards at the International Property Awards ceremony held in Dubai on the 12th of November 2015.

Yusuf Essa CEO of Choprop says; “This is a proud moment, today marks a milestone in the phenomenal growth of our business, our industry and most importantly the country of South Africa. With just on 13 Global Awards, we would like dedicate this to award to all our clients. Thank you all for the wonderful messages of love, loyalty and support received. Not forgetting our amazing team at Choprop SA, our trade partners, franchisees and other stakeholders for all their dedication, commitment and continued support.”

Choprop SA has been awarded one of highest accolades in the Property industry at the Africa and Arabia International Property Awards Summit. Held at the JW Marriott Marquis Hotel, Dubai on the 11th - 12th November 2015, Choprop SA received the highly commended award as Real Estate Agent for South Africa.

Hundreds of entries were received from 25 countries across the regions of Africa and Arabia. The Africa & Arabia Property Awards are judged by an independent panel of 70 industry experts. Judging focuses on design, quality, service, innovation, originality, and commitment to sustainability. The judging panel is chaired by Lord Caithness and Lord Best, members of the House of Lords in the UK Parliament.

Emirates Airlines is the official airline sponsor of the Africa & Arabia Property Awards. The Awards are in their 21st year. The Africa & Arabia Property Awards are part of the International Property Awards – the world’s largest, most prestigious, and widely recognised programme. Worldwide, the 2015 International Property Awards has received more than 2000 entries from over 110 countries this year.

Choprop continues to make major inroads into the real estate industry and offers the following services; Property Sales, Property Rentals, Property Administration & Management, Property Auctioneering, Franchising, Lease Audits, Business Brokerage, Mortgage Origination, Property Valuations, Facilities Management, Corporate Real Estate Services, Property Development, Due Diligence and Skills Development.

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Regarding the Choprop Franchise, says Yusuf; “We have in excess of 400 enquiries for new franchisees but are very selective about who we take on board. Our franchise model is suited to existing real estate agents that want a larger spectrum of income producing avenues and to people that are business minded but have no real estate background. Our model is tried and tested and all new franchisees go through initial and ongoing training on all aspects of the business.” Income stream highlights include; Aggressive sales income, passive annuity rental income, bond commission income, valuation (CMA) income, business brokerage income, business referral and listing income and auction income. Choprop Franchising strives to build lasting business relationships with our franchisees in a dynamic business environment for mutual benefit. This requires transparency and mutual trust. Franchisees retain 95% of all income facets, making it an ideal business model where you are in business for yourself but not by yourself.

Yusuf Essa says; “As we survey the current market conditions, we find that the differentiator is always service and taking care of our clients needs at that point in time, service excellence continues to play an important role in our business dealings with our clients. Even though it is an ongoing challenge to remain on top of our game, we remain committed to doing so. We are humbled by the support and recognition we have received at the International Property Awards 2015 – 2016, this gives us the encouragement and drive to continue forging ahead with our business strategies into 2016.”, in closing Yusuf says; “We are deeply thankful to The Almighty and we will continue to strive to be people of service to our communities and the markets at large. Social responsibility is high on our agenda as we continue to grow and uplift people from all communities within South Africa.”


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