Our development team toiled for months to create a Facebook game that was interesting for everyone. The concept was based on the proverbial South African road trip, where players had to collect a bumper sticker from each stop. At every stop, a series of cryptic pictures depicting a random South African town would appear, and if players guessed where they were correctly, they were awarded with the corresponding bumper sticker. The more bumper stickers they collected, the higher their chance of winning.
There was also an element of social media, as players could share their scores with their Facebook friends, encouraging them to play the game and challenge their scores. Sharing also increased the players’ chances of winning. In sum, the inaugural road trip game was a fun way of testing the waters of social media, while using Facebook as a platform to engage with Private Property’s much cherished fan base.
Our winner Margaret and her loving husband enjoy gardening on the weekends and plan to spend the R10 000 on sprucing up their garden. This is a wise choice considering an immaculate garden will add to the value of their home. While the Road Trip Game was confined to the borders of South Africa, Margaret‘s ideal holiday would be a boat trip up to the warm waters of Mozambique.
At Private Property we are always being dynamic and trying new things, so be sure to keep checking our Facebook fan page for competitions and the latest news, as well as new and exciting features on our website.