Private Property is “virtually” number one

Private Property South Africa
Private Property Reporter

At Private Property, our mission is to be the best digital marketing platform for estate agents and private sellers, and all the other players in the property industry.

To aid this, we have built a network of professional virtual tour photographers, which enables us to service customers countrywide within a reasonable turnaround time. To achieve this level of service, our photographers drive over 30 000km and film more than 1 000 virtual tours a month. Added to this, our virtual tours are manually stitched, which ensures the best quality for our browsers and estate agent partners.

[caption id="attachment_1587" align="aligncenter" width="371"]Private Property's professional virtual tour photographers film more than 1 000 virtual tours every month. Private Property's professional virtual tour photographers film more than 1 000 virtual tours every month.[/caption]

You might be wondering what all the fuss is about with these virtual tours …

  • Better visual experience – potential buyers get better quality information from listings.

  • *Higher ranking *– quality listings mean a higher ranking on search results and notifications.

  • More views – Higher rankings mean more potential buyers see the listings.

  • *Added online exposure *– We convert virtual tours to videos and upload it to YouTube - the world’s biggest search engine after Google.

  • *More leads *– more potential buyers see the listings so more leads are generated.

  • *Better strike rate *– A quality listing generates quality leads.

  • *Saves time and money *– agents spend less driving around with potential buyers who don’t know what they want.

  • *Better turnaround time *– shorten the time between the first introduction to a property to signing the contract with the buyer.

  • *Floor plan *– All our virtual tours have a floor plan included, giving browsers quality content.

And all this for a great price that is lower than the average rate in the industry! In short, Private Property gives the best quality virtual tours at the lowest cost in the shortest turnaround time.

This graph depicts the average number of leads for properties listed on our site with virtual tours compared to properties without virtual tours.

[caption id="attachment_1588" align="aligncenter" width="430"]VT vs Std Listing On the Private Property website, listings with virtual tours receive, on average, 83% more leads than those without.[/caption]

The results are clear: properties with virtual tours generate many more leads than those without.

Our virtual tours are compatible with most systems and browsers. The list includes: Mobile Safari on iOS devices, Google Chrome, Mozilla Firefox, Microsoft Internet Explorer, Safari and soon we will also cater for all android devices.

Private Property prides itself on offering our browsers quality content and the best online experience while offering our customers affordable online exposure. So let us take over the admin and technical challenges associated with digital marketing.

Give us a call on 087 375 1000 or email christian@privateproperty.co.za if you want to add a professional virtual tour to a listed property or if you require more information about our virtual tour package.

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